Business case calculation for CX management
Foundation for a realistic market classification and the path to market leadership
Many companies are confronted with the question of whether and to what extent an investment in customer orientation is worthwhile. Others have already invested in CX, but need empirically derived arguments to gain acceptance for the topic or to justify previous expenditures:
- How much additional profit can be generated by increasing customer satisfaction?
- How much is an NPS point actually worth?
- How much should an investment in customer orientation cost to be worthwhile?
- What efforts need to be taken into account when carrying out a large-scale CX project?
We can answer these questions and more for you by calculating a CX business case with the help of our extensive databases, benchmarks and your business data.
Would you like to learn more about customer experience management for car dealers, financial service providers or industrial trade? Then contact us, we transfer our methodology to your industry and develop holistic and systematic approaches and solutions.