Business Development Center
Leads have become an important “currency” in the car trade, because they represent the contacts with prospects that ideally become customers. In the meantime, car dealerships receive leads from countless channels such as car exchanges, social media, local marketing or via the manufacturers’ banks in the form of expiring leasing and financing contracts. In addition, there is customer communication by phone and email in the sales and aftersales departments.
That is why the establishment of a professional Business Development Centre (BDC) is now almost a basic requirement for handling the numerous enquiries that arrive at the dealership every day. But it is not only communication with the customer that can be improved. Internal processes can also be restructured with a BDC. An improvement from which the company’s own employees also benefit in the long term.
Are you looking for a sparring partner at eye level? Then get in touch with us now.
