André Denneburg

André Denneburg has been with MSR since 2000 and is now Managing Director.

He heads the automotive and industrial business and focuses on advising the automotive, commercial vehicle and agricultural machinery sectors as well as construction machinery manufacturers and industrial companies.

André Denneburg has extensive experience in the strategic and operational areas of sales, service, customer and retailer network management. His focus is on supporting our clients in answering national and international questions at all levels: from the company headquarters to the country organisations to the retail networks of individual countries. This includes topics such as smart mobility, electromobility, dealer network strategies and development programmes, business model development, sales and service strategies, market activation programmes, sales and service management, organisational development and process optimisation, digitalisation, service and spare parts management, and customer management programmes.

He draws on more than 20 years of consulting experience as well as several years of operational experience in the automotive trade and is characterised by a broad network in the market. Together with the management and employees of our clients, he leads projects to sustainable success.

André Denneburg studied business administration and is a certified Persolog Trainer®. Before joining MSR Consulting, he worked in responsible positions in the automotive trade and as a consultant at CSC Ploenzke.